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Social Media Becoming The Next Content Discovery Tool

October 14, 2009

When it comes to succeeding on the internet, there’s not such thing as the ‘good ol days’. Either you keep up or you’re left behind to straggle for scraps. The latest hot commodity on the internet is social media. There has been a fuss made about how effective social media really is when it comes to business. Especially small businesses. The arguments go back and forth about social media and if it helps closing rates at all.

Nielsen has released a study that puts social media into perspective, and shows at its current state how it’s viewed by the people. The basic results state that while search and portals are still dominating, social media is making it’s way as a defining search method. Here’s a chart showing the percentage of people who use social media for searching the internet:
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Search In Social Media – Learn It Like SEO

September 2, 2009

What does Twitter, Facebook, and MySpace have in common? Besides the obvious connection being ‘social media sites’. They all encoporate search into their websites, and not just for other users but for content.

I’m not saying that their algorithms, and engines are as powerful as Bing or Google but many of the rules you apply for those you should be looking at for social media, Twitter especially. Content, links, both very important.
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What To Do If Your Site Traffic Drops (Hint: Don’t Panic)

July 27, 2009

We’ve all been there. I don’t think there’s an expert out there in the world of site building that hasn’t had to face it. I’m of course talking about having to watch as your site declines in performance. It’s a tough thing to witness, especially if you’ve been updating it frequently, and doing all the steps you’d been told to do. Yet, your site’s performance continues to drop.
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How You Can Build Page Views Through Digg

December 5, 2008

In my experience with trying to build page views for sites, there’s two options for increase to occur. You can build a site with strong keyword foundation, which in turn helps with clicks from search engines. The second route being through the power of the community. The true experts use both means, but some people may only be geared for success in one facet. Today we’re going to take a look at Digg, which is probably the ‘poster boy’ of building page views through a community.

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