How You Can Build Page Views Through Digg

December 5, 2008

In my experience with trying to build page views for sites, there’s two options for increase to occur. You can build a site with strong keyword foundation, which in turn helps with clicks from search engines. The second route being through the power of the community. The true experts use both means, but some people may only be geared for success in one facet. Today we’re going to take a look at Digg, which is probably the ‘poster boy’ of building page views through a community.

In a WebProNews article, by Chris Crum we get some insight into just what it takes to be successful through a site like Digg.

It’s in my humble opinion (IMHO for you forum nerds) that building page views through sites like Digg are a more fun alternative to the technical aspect of keyword building. Building “Diggs” is all about being a part of the Digg community, and showing off what you have to offer through your site. That leads to you gaining access to an even larger crowd of potential visitors.

So, just what does it take for your site and content to stand out among the Digg crowd? In the Chris Crum article I mentioned, there are a few suggestions to get you started.

First, is the obvious option in which you ‘pay’ for your Diggs. This is the safest option, and the one that requires the least amount of work on your part. It’s also the least fun, and of course will cut into the overall profit of your site.

If you’re going to bypass the ‘cha ching’ option, which I recommend then it’s all about popularity. The way to gain popularity is just like the high school days, making friends. Visit other sites and get involved with other’s content as much as possible. If you want people to come visit, you’re going to have to make some visits of your own.

When submitting a post to Digg, make sure it’s compelling. You might absolutely love your dog, but if you’re not providing ways in which to make ‘others’ love your dog, then submitting a doggy post to Digg isn’t going to help. Of course that could be the other way around, because who doesn’t love a puppy?

Probably the most important rule to remember when submitting a post to Digg, is how you word your submission. Posting on Digg isn’t about advertising. People don’t want to hear gloating about how great your site is. They don’t want to see your site name in the title either. They just want to see the great content that you’re providing them and how it will enrich their lives. Or just make them laugh hysterically.

In conclusion it’s important to remember that Digg is just like any other page view increase strategy. There’s great aspects to Digg, and not the not so great. Digg can be a very hard and cold place if you’re not up to snuff. If you want to see positive results, then suffice to say you better bring your ‘A’ game. If you don’t mind the time commitment it takes to build a community on Digg, then you’ll easily be pleased with the results. Just make sure you have that much beloved ‘time’.

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