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StumbleUpon Do’s and Dont’s

September 15, 2008

Social bookmarking sites have made a huge impact on the way people send traffic to their blogs.

It provides a way to let the user (member of social bookmarking site) vote up or down on a certain post submitted by someone, if they like it.

StumbleUpon Logo

The more up votes a submission receives, the more it will be displayed throughout the site — or in some cases, be moved to the front page of the site.

Today, I want to focus on mine and everyone else’s favorite social bookmarking site, StumbleUpon. I don’t know about you, but I like SU. Not only can you find cool and friendly people, but you can leverage steady traffic from it as well.

We all know how StumbleUpon works; you write a post, someone likes it and clicks on the thumbs up button in their SU toolbar or the SU button in the post — if they really liked your post, people will usually give it a review as well.

The more thumbs up and reviews you get, the more traffic comes your way — or so we thought?

As of late, I’ve been hearing that the same way someone can thumb up your beloved post to bring nothing but juicy goodness to it, they can also bring nothing but sour pain as well. And no, it’s not by thumbing you down . . . something else affects it as well.

There seems to be a correct way to submit posts to SU — but nothing is 100%. From what I know, it’s all speculation, but seems to hold up as truth, since more than one person is talking about it — and I’ve experienced something like it as well.

So I’m going to cover some of the things you should and shouldn’t be doing when submitting a post you like to StumbleUpon.

If you discover, don’t back out

Stumble Upon Discover Page

One of the main things being stressed is, if you’re the first to discover a page and you back out, because you’re either a.) lazy or b.) real lazy, you bring a burden to the post you liked enough to attempt to submit, but not enough to go through with the review.

What burden?

In a nutshell, somehow, someway it doesn’t send the traffic it would have, if the review was written without backing out.

I don’t know exactly why this happens, but it seems to happen to a lot of people — including myself.

So, the next time you are about to thumb a page up and come to find you’re the one who discovered it (first person to thumb it up), make sure you go through with it.

Submit into right category and use proper tags

Something else that I know for a fact affects the traffic you receive, or to be more accurate the interest the traffic you receive will have on your post, is what category your post is submitted to and the tags you add.

This is pretty much obvious, but I’ve noticed that as obvious as it is, people still overlook or don’t bother to submit to a proper category or add proper tags. These people go a bit further than our fellow SU members mentioned above, who back out when finding out they discovered the page. These people submit, but don’t bother to look through the categories in order to submit a post into its proper category.

Instead, the post is simply submitted into a random category and no tags are added either. If this post were to receive a lot of traffic, it wouldn’t be very targeted traffic. In fact, it wouldn’t be targeted at all. The traffic you receive will be from people whose interest are related to the category in which your post was submitted to at random.

Keywords: at random

Meaning since it was random, the category most likely has nothing to do with your post. In result, you receive meaningless and uninterested traffic. Even after someone reports that it is in the wrong category, the damage has been done, and there’s nothing you can do about it.

Using the “Send to” feature in your toolbar

StumbleUpon Toolbar

If you have some nice friends on SU that are nice enough to thumb up your pages when you ask, then this as well can affect the traffic you receive.

In what I believe is a way to keep the integrity of SU’s toolbar and the effectiveness around it, the review you receive from someone on your “send to” list won’t send as much traffic as a review from a complete stranger — someone not on your “send to” list.

I’ve experienced this first hand. This blog receives 200 to 500 visits daily from SU alone, but several times throughout the month I’ll receive +1,000 visits from SU in one day.

When I go to check the reviews, I come to find a complete stranger discovered my page, wrote a review, added some tags, and submitted it into its proper category.

My friends on SU do the same, but the difference in traffic is stupendous when you compare it to a stranger discovering it and doing the same thing your friends do. So, I believe it is SU’s way to prevent friends on SU from exchanging reviews. Otherwise, anyone would be able to leverage +1,000 visits to their site under daily basis.

One could try to email their friends personally instead of using the “sent to” feature, but I would think just the act of them being on your friends list affects it as well. There is probably a way around this, if you sit down and think about it — like erasing everyone and keeping contact via email only, but really, are we that desperate for traffic?

Didn’t think so.

Something you can do is whenever you have a new friend, or better yet before you add them, ask them to discover the given post, add tags, and submit it in its proper category, then let all your friends go at it.

Constant reviews from the same person

Although it’s never bad to have someone that always thumbs up your page and gives a review, eventually it can desensitize, if you will, the weight of their reviews on SU’s algorithm.

The first time someone ever reviews anything of yours, it’s the most effective in bringing traffic, or so we believe. If someone constantly is submitting a lot of your posts, they will eventually bring little to no traffic.

SU’s algorithm will begin to think you’re either doing favors or that you’re an owner or in someway part of the blog and are trying to leverage traffic to it. Which is why I say it eventually desensitizes the weight the person’s reviews have once they over do it.

I can definitely back this up, as it has happened to me before with one of my friends on SU, though it was not intentional.

Reviews from ghoulish friends

StumbleUpon ghoul picture

This is something I can also back up. My sister, who on SU is a ghoul, meaning she doesn’t have a picture so she has the ghost-like default picture, one day read a blog post of mine and thumbed it up and reviewed it.

Keep in mind she doesn’t have enough pages liked or reviews of any pages.

Afterwards, she came and told me and showed me on her computer what she had done — I said, “cool”. Then later on in the day, I went back to the same post to see how many reviews it had received and I noticed my sister’s review wasn’t there.

I doubled checked with her and everything was fine, it was in her pages liked and favorites as well. But on my screen, it was no where to be found; review nor the ghost-like picture. And to top it off, that post received little traffic, even though it received a lot of reviews.

I believe it’s the fact my sister hasn’t reached the amount of pages liked or reviews that SU wants you to achieve, that her reviews and thumbs up don’t appear on mine and anyone else who has surpassed the amount and do not bring any traffic whatsoever.

This also seems like insurance, courtesy of SU, to insure people don’t just make a ton of accounts and thumb themselves up a bunch of time.

Ask for reviews not just thumbs up

You may have noticed two things: in this entire post I mention “reviews” more than “thumbs up” and in the subtitle above it says, “Ask for reviews . . . ”

To start off, I say to ask because it’s OK to ask friends to review your posts and thumb them up — that’s the point of the toolbar, “send to” feature, and having friends on SU.

And most importantly, reviews send more traffic than a thumbs up. I don’t know how many times over has this proven itself to me on its own. Plain and simple, reviews get more traffic than thumbs up alone.

But of course you have to remember about what’s discussed in this post about discovering a page; add tags, write a review, and submit it in its proper category — these things should be done as well when you don’t discover a post but are writing a review for it.

If so, reviews bring more traffic than thumbs up alone. And you don’t need to ask for both a review and thumbs up, almost everyone who reviews will also thumb up — or so I would like to think so.

Are these things you’ve experienced using StumbleUpon? What have you learned from using StumbleUpon?

These are all the things that I’ve picked up from using StumbleUpon and from other people who use it as well. Have these things happened to you? Is what I and others experienced similar to your own? If so, how do you go about it?

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24 Responses to “StumbleUpon Do’s and Dont’s”

  1. Writer DadNo Gravatar on September 15th, 2008 1:31 pm

    I’m having a really difficult time taming the StumbleUpon beast. When I get some time, I’ll lick it for sure, but so far, StumbleUpon has done almost nothing for me.

  2. Tony CatheyNo Gravatar on September 15th, 2008 2:35 pm

    Very informative. I reviewed this for you on stumbleupon. Kind of ironic. :)

    Tony Catheys last blog post..Site Theme Update

  3. John SullivanNo Gravatar on September 16th, 2008 2:47 am

    I actually own Stumble but keep it on the DL Thanks
    Luis your straight up kicking ASS.
    I’m proud to know you dude.

  4. Luis GrossNo Gravatar on September 16th, 2008 2:46 pm

    Writer Dad – Likewise. It took me about a month to learn how to leverage steady traffic from SU. But you’ll get the hang of it. Just add lots of friends and return favors.

    Tony – LOL! It is isn’t? Thanks! I’m glad you found it informative!

    John – Hey, don’t worry; your secret’s safe with me bro! Thanks! I appreciate that John!

  5. GeorgeNo Gravatar on September 17th, 2008 1:35 am

    Great information. Stumbled and reviewed…

    The backing out of a review information was interesting. I will have to keep that in mind next time I think about backing out from a review.

    Georges last blog post..Our Hurricane Ike Adventure (with Pics)

  6. Luis GrossNo Gravatar on September 17th, 2008 2:18 am

    George – Thanks; I appreciate that George!

    Yeah, I used to backout sometimes when discovering something, but ever since I heard of this, I’ve learned to suck it up.

  7. SuiteJNo Gravatar on September 17th, 2008 4:30 am

    You gotta watch out for Writer dad…he’s a “ghoul” here on Top Business Reviews! ;)

    I’ve never seen this happen personally, but I’m far from a power user on SU. I need to fit tht into the schedule more.

    I’ve read the tips on “backing out of discovery” elsewhere, so it definitely seems like that one happens.

    Thanks for the tips
    Cheers!
    Jay

    SuiteJs last blog post..5 Tips On How NOT To Prepare For Your First Ever Video Post

  8. FFBNo Gravatar on September 17th, 2008 9:07 am

    I second writing a review. It seems to bring better traffic than just a thumb.

    Now is there was a way to make the traffic stickier!

    FFBs last blog post..The Financial Roller Coaster Continues For Lynch, Lehman, And AIG

  9. Taner ChristensenNo Gravatar on September 17th, 2008 9:46 am

    These are definitely some great Stumble tips. Especially about backing out upon discovering something new. New discoveries seem to make a profile stronger, at least, that’s what I’ve noticed with my profile.

    And I hope you don’t mind, I’d like to say that everyone is more than welcome to add me as a friend/fan on StumbleUpon, http://tannersite.stumbleupon.com

  10. meghnakNo Gravatar on September 17th, 2008 11:15 am

    These are some great tips you’ve shared. But look at the review page of this post itself – Someone discovered in Transportation? I’m sure you received very less traffic on this :(
    Thank you for sharing these wonderful points.

    meghnaks last blog post..The Rocking Season

  11. Luis GrossNo Gravatar on September 17th, 2008 12:21 pm

    SuiteJ – Yeah bro, I have to get him to get a gravatar! And StumbleUpon is definitely worth some of your time Jay. You should give it a go sometime.

    FFB – Yes, it definitely is. I’ve gotten so much traffic from one single review and so little traffic from a bunch of thumbs up, it’s not funny. Big difference there for sure.

    As far as making the traffic stickier, if you mean have them stick around longer, then submitting to accurate categories would do the trick. If stickier means getting consistent traffic, then I’m working on a post that will show you how to that.

    Thanks for reading.

    Taner – Taner you definitely are right!

    I should have mentioned that in the post — slipped my mind. Yes, if you have a lot of discovered pages, then it does make your profile stronger, and that means your thumbs up and reviews send more traffic than a regular SU user.

    And of course I don’t mind, I’m on my way to add you to my friends list now! Thanks for sharing!

    Meghnak – Unfortunately, you’re right. I hope it wasn’t on purpose because of the topic of this post, but someone did submit it into the wrong category, and traffic to this post isn’t what it could be.

    And won’t be very relevant either.

    I would like to think it was by mistake, but there are some wise-cats in the blogosphere that like to do things for the heck of it. Who knows.

    Thank you for reading and for pointing that out Meghnak; I appreciate it.

  12. NoobpreneurNo Gravatar on September 19th, 2008 1:40 pm

    Nice one, Luis!

    Reviews are indeed add value – what about star rating? Does that have significant effect on visits?

    Cheers!

    Noobpreneurs last blog post..Small Business Big Business

  13. Normal JoeNo Gravatar on September 19th, 2008 2:35 pm

    Very interesting Luis. I’m not a SU junkie, so I don’t know much about the inter workings, but a lot of what you have said makes sense. It does seem that a review would be better than a simple thumbs up, and I will remember this when stumbling posts from now on!

    thanks dude

    Normal Joes last blog post..I Caught John Cow Talking About Me Behind My Back!

  14. AshokNo Gravatar on September 22nd, 2008 12:49 pm

    i am using stumbleupon, but i am not getting any good traffic. my site is http://entrepreneurs-world.blogspot.com

  15. Home Business Mom TaraNo Gravatar on September 22nd, 2008 3:43 pm

    Luis,
    These are some great tips. I personally really like StumbleUpon and use it almost daily. I will be linking to this post in this weeks run down!

    Home Business Mom Taras last blog post..Free legal ecourse for bloggers

  16. GodwinNo Gravatar on September 26th, 2008 10:22 am

    Hi Luis, The major problem am having using SU to drive traffic to my site is that there is no one close to my location to sit beside me and show me exactly what to do until I become an expert.

    Luis, as a novice, you can read information on ebooks or manuals without being able to implement it if there is no one to show you exactly how it should be followed.

    I wish I have seen you! Thanks so much

  17. Luis GrossNo Gravatar on September 29th, 2008 1:45 am

    Noobpreneur – Thank you!

    Yes, reviews are what you want to focus on getting. As far as star rating, I’m not sure what you mean. If you’re referring to the plugin that allows you to rate a post by stars, I’m not sure as I have never used it before.

    And I’m not aware of a star rating feature on SU. Thanks for stopping by!

    Normal Joe – What are you waiting for dude? Get to it! I’m sure you’ll love the results!

    Ashok – Do what’s in this post! :)

    Tara – Thank you! Thanks for the link-love; I appreciate it!

    Godwin – I was the same at first!

    It wasn’t until 2 months of using SU that I got the hang of it. You’re welcome, and I’m sure after this post, you’ll be on your way to leveraging steady traffic from SU.

  18. BC DoanNo Gravatar on October 12th, 2008 8:37 am

    This is a great post that I came across so far about SU..Although your post was listed under the wrong category, you can still change it by using the “report” function. Still, your post received great reviews!

  19. FFBNo Gravatar on October 12th, 2008 6:19 pm

    Beware sending your site to others through the toolbar to review/thumb! If the powers that be at SU think you’re promoting a single site then they will ban you without warning!! I recently had my profile banned. They wouldn’t tell me specifically what I did. I think it had to do with thumbing a friend’s site via the tool bar.

  20. Murty BVNSNo Gravatar on October 13th, 2008 12:35 pm

    True. To get more in depth understanding of how Stumbleupon works better check their introduction to their technology http://www.stumbleupon.com/technology/

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  22. Jeremy DayNo Gravatar on December 2nd, 2008 7:41 pm

    Hi Luis,

    Great post. Its stumbled.

    I have added it as a resource to my stumble upon article.

    This has also inspired me to get involved by being a “miscatter”, what SU calls someone who changes things to the proper category. Ill report back on experiences to old stumbled articles on my website to see if I notice any traffic change.

    Cheers,
    Jeremy

  23. Jeremy DayNo Gravatar on December 2nd, 2008 8:34 pm

    Wanted you to know I reclassified this from “Transportation” to the category “StumbleUpon”…

    Why in the world anyone would hit transportation I dont know. laziness I guess.

    Also, it doesnt tell me who it was discovered by. I see that a lot actually and I have to research that is well.

    Cheers,
    Jeremy

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