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Pay Per Click with Google AdWords?
April 24, 2008
Building a PPC advertising campaign with Google AdWords?
Well you may want to think twice because it may not be right for you, but at the same time you may not have to think at all as it probably is perfect for you.
AdWords is pricey. Especially if your niche is very popular. Keywords describe your niche. On AdWords you have to have a “keyword” rich landing page and a high quality ad so your cost per click can be low.
Having a high quality ad is simple: Just stay within Google guidelines and include your “keyword” at least 2 times in the ad (3 for maximum results)–I always try to include my “keyword” 3 times in a single ad.
A “keyword” rich landing page also contributes to what your cost per click will be on AdWords. The more the keyword is on the landing page the better.
If you can anchor text that keyword a lot on your landing page even better.
Overall if you have the required qualities mentioned above to allow you to have a low cost per click, then it shouldn’t matter how popular your “keyword” is you’ll only pay a fraction of what others are paying with these “qualities.”
And if you don’t have a popular keyword at all then even better for you!
In this case Google AdWords is top dog for targeted visitors, and is one of my highest recommendations as far as PPC companies go.
On the other hand, if you don’t have these qualities I don’t recommend this at all as you will be stuck paying ridiculous amounts per click.
This is my personal overview of Google AdWords and how I have used it to my advantage. If you think Google AdWords is right for you, you can join right away and get high quality targeted visitors at a low cost per click.
Just clicking on the button below.
Nice Site layout for your blog. I am looking forward to reading more from you.
Tom Humes
Thank you for the compliment Tom, I am looking forward to having you as a reader. Might I compliment you on your site as well the color scheme is very captivating.